About ReCART
The City of Atlanta is excited to present the ReCART (Rewards for Collecting All Recyclables Together) Curbside Recycling Pilot Project! The City of Atlanta has partnered with Rehrig Pacific, a container company and service provider, to bring a unique incentive based recycling program to its residents. As part of this program, Rehrig Pacific has collaborated with their key sponsor Coca Cola Recycling and rewards partner RecycleBank® to offer Atlanta residents a premiere rewards and loyalty program that incentivizes household recycling. City officials are confident they will see a rise in recycling volumes and decrease in waste tonnages. In addition to the benefit to the environment, the rewards program will give residents and local businesses a needed economic boost.
The City of Atlanta selected 10,000 households for Phase 1 of the incentive based recycling program. These households are on collection routes that are representative of the entire City. Their participation will enable the City to evaluate fully the increase in recycling and expansion of service. Each home in the pilot area will receive a brand new 95-gallon blue recycling cart outfitted with an RFID tag to match the cart to the household address and a RecycleBank account number. City trucks, retrofitted with technology to read the RFID tag, will track recycling activity. Upon activating their account with RecycleBank, either online or by phone, the household will begin to earn RecycleBank Points with every pick-up. Points can be redeemed for rewards, gift cards, groceries, and products at hundreds of local and national RecycleBank Reward Partners. Partners include giant national brands and retailers such as Coca-Cola, Kraft Foods, Target.com, Ruby Tuesday and CVS/pharmacy, as well as locally participating Atlanta businesses. There will also be an option to donate RecycleBank Points to local schools, environmental programs, charities and non-profit organizations.
ReCART is an effort to encourage proper recycling habits, boost recycling participation, reduce trash in the landfill, and save taxpayers money. ReCART is the beginning of an expanding curbside recycling program in Atlanta that will help achieve the goal of attaining a greener, cleaner Atlanta. The program will help the City of Atlanta meet its recycling and sustainability goals while giving something back to its residents and its local businesses.
For more information on ReCART, be sure to check the In the News page and Frequently Asked Questions page.
The City of Atlanta selected 10,000 households for Phase 1 of the incentive based recycling program. These households are on collection routes that are representative of the entire City. Their participation will enable the City to evaluate fully the increase in recycling and expansion of service. Each home in the pilot area will receive a brand new 95-gallon blue recycling cart outfitted with an RFID tag to match the cart to the household address and a RecycleBank account number. City trucks, retrofitted with technology to read the RFID tag, will track recycling activity. Upon activating their account with RecycleBank, either online or by phone, the household will begin to earn RecycleBank Points with every pick-up. Points can be redeemed for rewards, gift cards, groceries, and products at hundreds of local and national RecycleBank Reward Partners. Partners include giant national brands and retailers such as Coca-Cola, Kraft Foods, Target.com, Ruby Tuesday and CVS/pharmacy, as well as locally participating Atlanta businesses. There will also be an option to donate RecycleBank Points to local schools, environmental programs, charities and non-profit organizations.
ReCART is an effort to encourage proper recycling habits, boost recycling participation, reduce trash in the landfill, and save taxpayers money. ReCART is the beginning of an expanding curbside recycling program in Atlanta that will help achieve the goal of attaining a greener, cleaner Atlanta. The program will help the City of Atlanta meet its recycling and sustainability goals while giving something back to its residents and its local businesses.
For more information on ReCART, be sure to check the In the News page and Frequently Asked Questions page.
What to Recycle
